Businesses are beginning to use nontraditional benefit perks to help workers feel more valued and to encourage the balance of personal and professional needs. Employers are seeking to appeal to their workforce by adding benefits such as pet insurance, at-work massages, meditation services, free tickets to theme parks and cellphone plan discounts to benefit packages.

Employers are increasingly looking for low-cost options to keep their employees happy and meet the needs of a diverse workforce.

Has your company considered the use of nontraditional benefits?