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| Benefitfocus Partners with Health Risk Assessment Firm |
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Mount Pleasant, SC and Daleville, IN – August 17, 2006 – Benefitfocus, the leading provider of consumer directed healthcare software, announced today that it will offer TRALE’s Health Risk Assessment (HRA) products to support its consumer health management programs. Consumers will be able to access personal health assessments, customized wellness plans and long term health forecasting. The TRALE HRA, customized for Benefitfocus, is available online and includes a Web-based interactive health library. This integrated health risk assessment tool will be offered as an embedded option in the single sign-on platform, or as a standalone option provided by large insurance plans and national employers.
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“This is an exciting time to be working in the healthcare industry,” said Shawn Jenkins, President and Chief Executive Officer for Benefitfocus. “Consumers will be able to better assess and manage their health and healthcare costs on an ongoing basis with the addition of customizeable HRA’s on the Benefitfocus platform. We are offering a fully integrated consumer directed health platform, with benefit tools, financial management, and now, health management as well.”
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The new health management products, including health behavior changes and advice, integrate with Benefitfocus’ enrollment and financial services platform. While Benefitfocus will continue to work with clients who have selected other HRA products, the software company can now provide turnkey health and wellness programs.
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“We are a national leader in customized health management solutions for employers,” said James Amos, Founder and President of TRALE. “Our software dramatically improves lives and reduces costs through sustained health behavior and lifestyle changes.”
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In the past two months, Benefitfocus has formed business partnerships with several companies to create a single sign-on consumer directed health portal that allows people to enroll in benefits, customize plan options, create a health savings account, and plan and manage their healthcare finances. This latest collaboration will incorporate risk assessment, personalized health coaching and overall program management. In addition, the offering allows employers the ability to optimize health benefit offerings, increase profitability and improve productivity for their workforce.
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About Benefitfocus
Benefitfocus.com, Inc. (Benefitfocus) is a leading provider of benefits administration software and services, offering employees and employers access to all benefits and human resource information securely over the Internet. Linking this data to payroll vendors and benefit providers, Benefitfocus applications seamlessly exchange data, therefore reducing errors and costs associated with traditional paper-based forms. Benefitfocus applications are designed to make companies more efficient, cost-effective, and more focused on delivering actual benefits instead of spending time on undue paperwork.
The company is headquartered in Mount Pleasant, SC (Charleston), and has an established client base of over 8,000 corporate employers in all fifty states.
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About TRALE
TRALE is a leading provider of health risk assessment products designed to improve health through individual assessments and disease-specific intervention and management. TRALE is committed to providing healthcare consumers, employers and healthcare delivery organizations tools to promote and improve healthy lifestyles and identify preventable, controllable health problems. For more information, visit www.trale.com.
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