New Hanover County Case Study

Sustaining efficiency in benefits administration

New Hanover County - Benefits Software Case Study

New Hanover County, North Carolina (NHC) is a vibrant, prosperous, diverse coastal community, committed to building a sustainable future for generations to come. NHC has more than 1,700 highly qualified professionals serving residents in various functions, including public safety, human services, economic development, recreational resources and general government.


  • A mix of paper-based and online enrollment options lead to a complex, manual, time consuming annual open enrollment. New Hanover needed a more efficient and accurate way to manage employee benefits enrollment. They also wanted to increase participation in the organization's wellness program.
  • Through their partnership with BlueCross and BlueShield of North Carolina, NHC became familiar with Benefitfocus technology and decided to implement BENEFITFOCUS® Marketplace to streamline employee benefits enrollment, management and data exchange.

Learn more about how Benefitfocus’ rules-based platform seamlessly fit in with the county’s benefit enrollment strategy as well as helped increase participation in their wellness program.

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