Become your customer’s source of knowledge, and become indispensible. See how video can help you forge a bond that lasts.

Video Speaks for Itself
Increase Confidence

Consumers report 57 percent more confidence in their buying decision after watching videos.*

Boost Learning

The retention rate for visual information is 65 percent—versus 10 percent for text.*

Grow Sales

Online visitors who watch a product video are 85 percent more likely to buy than visitors who don't.* 

Video gives customers an easy way to quickly find answers on their own, reducing their frustration and your customer support burden.
  • Self-service support
  • Video helps employees and members find answers on their own time, without having to wait for busy administrators. 
  • Capture their attention
  • Consumers and employees are overloaded with emails, memos and brochures. Video is a welcome break from the clutter of text and engages viewers through a fun medium they already love.
The best sales pitch is the one the customer creates in their mind. Engage their imagination.
  • Introduce new products
  • With video you can create an emotional connection between your product and the consumer, so they understand the real value of your benefits.
  • An all-inclusive experience
  • From concept and delivery to hosting, our Emmy Award-winning team provides an experience like no other, and with the Benefitfocus Video Library your employers and members have access to the most comprehensive collection of benefits information available.