Benefitfocus CEO Shawn Jenkins Addresses World-Class Engineering Team During Innovation Week

Announces launch of Benefitfocus Accelerator to identify and recognize major platform advancements

Charleston, S.C. – April 20, 2016 – Benefitfocus, Inc. (NASDAQ: BNFT), a leading provider of cloud-based benefits management software, today announced the launch of Benefitfocus Accelerator, a fully funded innovation competition designed to solicit and recognize product advancements sourced from the Benefitfocus associate community.  As an innovation competition, Benefitfocus Accelerator provides a platform for associates to identify, promote and be recognized for product concepts that further strengthen the Benefitfocus Platform.  The competition will award $100,000 in Benefitfocus stock to winning teams.

“At Benefitfocus, innovation is a way of life,” said Benefitfocus CEO Shawn Jenkins. “We’re never satisfied with the status quo, but are constantly looking for ways to further stimulate ideas and creativity among our talented team of engineers and all associates. The accelerator program is our way of combining innovation and celebration – two pillars of the Benefitfocus culture.”

Announced during the Innovation Week keynote delivered by Shawn Jenkins, Benefitfocus Accelerator is an open competition for Benefitfocus associates to identify the next generation of platform enhancements. Submissions are open to Benefitfocus associates and will be evaluated by the company’s leadership team on an ongoing basis.  The winning product concepts will be incorporated into Benefitfocus’ product roadmap. The accelerator program is the company’s newest platform designed to recognize technology innovation and provides yet another channel to source product concepts from across the company.

With a strong culture of innovation, Benefitfocus recently announced the next generation of the Benefitfocus Platform during the company’s annual user conference, One Place, which included advancements in the personalization of benefits, new mobile enrollment capabilities and data-driven decision support tools to help administrators identify and manage health care cost drivers.

Benefitfocus is always looking for talented and innovative leaders to join its team. Learn more about career opportunities here.

About Benefitfocus

Benefitfocus (NASDAQ: BNFT) provides a leading cloud-based benefits management platform that simplifies how organizations and individuals shop for, enroll in, manage and exchange benefits. Every day leading employers, insurance companies and millions of consumers rely on our platform to manage, scale and exchange benefits data seamlessly. In an increasingly complex benefits landscape, we bring order to chaos so our clients and their employees have access to better information, make better decisions and lead better lives. Learn more at www.benefitfocus.com, LinkedIn and Twitter.

Except for historical information, all of the statements, expectations, and assumptions contained in this press release are forward-looking statements. Actual results might differ materially from those explicit or implicit in the forward-looking statements. Important factors that could cause actual results to differ materially include: the need to innovate and provide useful products and services; changes in government regulations; the immature and volatile nature of the market for our products and services and other factors that could impact our anticipated growth; management of growth; fluctuations in our financial results; general economic risks; reliance on key personnel; our ability to compete effectively; our ability to maintain our culture and recruit and retain qualified personnel; privacy, security and other risks associated with our business; and the other risk factors set forth from time to time in our SEC filings, copies of which are available free of charge within the Investor Relations section of the Benefitfocus website at http://investor.benefitfocus.com/sec.cfm or upon request from our investor relations department. Benefitfocus assumes no obligation and does not intend to update these forward-looking statements, except as required by law.

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