Lundbeck Selects Benefitfocus to Deliver a Personalized, Efficient Benefits Experience

Improved user experience and precision data integrations were deciding factors

Charleston, S.C. – Nov. 1, 2016 –  Benefitfocus, Inc. (NASDAQ: BNFT), a leading provider of cloud-based benefits management software, today announced that Lundbeck’s U.S. affiliate selected BENEFITFOCUS® Marketplace, including BENEFITFOCUS® Core Analytics and Benefitstore by Benefitfocus to deliver a more personalized year-round benefits experience for its U.S. employees.

With this service, Lundbeck’s team will be able to enroll in their benefits with the speed and ease of shopping online for any consumer product—at a desktop or on a mobile device. For example, the Benefitfocus Platform presents to each Lundbeck associate—based on his or her unique profile and available past claims—the most fitting combination of health and voluntary benefits, from which associates can easily compare coverage and costs and then enroll. For added convenience, certified benefits specialists from the BENEFITFOCUS® Benefits Service Center will be on call to assist Lundbeck associates.

Communicating benefits beyond open enrollment

The Benefitfocus Marketplace facilitates ongoing personalized communications from Lundbeck benefits administrators to employees while also helping to eliminate waste and rework by integrating data between its providers and HRIS systems more efficiently and precisely.

“It’s an honor to be selected to support the associates at Lundbeck in their noble effort to help people with psychiatric and neurological disorders lead better lives,” said Benefitfocus CEO Shawn Jenkins. “As the complexity of benefits and regulatory compliance increases, we continue our commitment to technological innovation that supports companies like Lundbeck, in helping their associates lead better lives.”

About Lundbeck U.S.

Based in Deerfield, Ill., Lundbeck U.S. is a wholly owned subsidiary of H. Lundbeck A/S in Denmark. With nearly 1,000 U.S. employees, the company specializes in brain disorders with key areas of focus on Alzheimer’s disease, depression, Parkinson’s disease and psychosis. To learn more, visit www.LundbeckUS.com.

About Benefitfocus

Benefitfocus (NASDAQ: BNFT) provides a leading cloud-based benefits management platform that simplifies how organizations and individuals shop for, enroll in, manage and exchange benefits.  Every day leading employers, insurance companies and the consumers they serve rely on our platform to manage, scale and exchange benefits data seamlessly.  In an increasingly complex benefits landscape, we bring order to chaos so our clients and their employees have access to better information, make better decisions and lead better lives. Learn more at www.benefitfocus.com, LinkedIn and Twitter.

Except for historical information, all of the statements, expectations, and assumptions contained in this press release are forward-looking statements. Actual results might differ materially from those explicit or implicit in the forward-looking statements. Important factors that could cause actual results to differ materially include: the need to innovate and provide useful products and services; changes in government regulations; the immature and volatile nature of the market for our products and services and other factors that could impact our anticipated growth; management of growth; fluctuations in our financial results; general economic risks; reliance on key personnel; our ability to compete effectively; our ability to maintain our culture and recruit and retain qualified personnel; privacy, security and other risks associated with our business; and the other risk factors set forth from time to time in our SEC filings, copies of which are available free of charge within the Investor Relations section of the Benefitfocus website at http://investor.benefitfocus.com/sec.cfm or upon request from our investor relations department. Benefitfocus assumes no obligation and does not intend to update these forward-looking statements, except as required by law.

Press

Investors

Benefitfocus Headquarters

www.benefitfocus.com

100 Benefitfocus Way, Charleston, SC 29492